STRATEGY | Unlocking Business Potential Through Great Questions w/ Cynthia Kay.



Cynthia Kay

Cynthia Kay founded Cynthia Kay and Company media production which produces high-quality communications for organizations from Fortune Global 100 to small business. A graduate of Michigan State University, Kay holds a master’s in communications from Western Michigan University.


Cynthia Kay is a passionate spokesperson for small business. For more than 35 years, she has spent significant time speaking to, teaching, and coaching small-business owners while running her own award-winning company. She is the Past Board Chair of the National Small Business Association (NSBA).


Cynthia and the company have been honored with many awards including many Tellys and Woman Owned Small Business Supplier of the Year from Siemens in 2018. She has been named One of West Michigan’s 50 Most Influential Women five times and is the recipient of over 30 broadcast awards from UPI, AP and other news organizations.


CK & CO Cynthia has authored several books. Her newest book Small Business. Big Success: How to Beat the Odds and Grow a Great Business (Career Press 2024) is available for pre-order and will be out May 6, 2024. She writes for
Entrpreneur.com, has been featured in Time Magazine, Entrepreneur Magazine’s Ask the Expert and on NPR.

T
o find out more visit:

www.thinkck.com and www.cynthiakaybiz.com

STRATEGY | Collaboration is the New Competition. w/ Priscilla McKinney

STRATEGY | Collaboration is the New Competition. w/ Priscilla McKinney

In the fast-paced world of business, growth is often viewed through the lens of competition. However, this podcast episode introduces a refreshing perspective with Priscilla McKinney, CEO of Little Bird Marketing, who champions the power of strategic collaboration as a catalyst for business expansion. As digital landscapes become increasingly crowded, businesses face the challenge of distinguishing themselves amidst the noise. Priscilla's insights on navigating this terrain through collaboration offer a blueprint for businesses seeking sustainable growth.

208 LEADERSHIP | How to make your ugly (business) baby beautiful. w/ Justin Goodbread

208 LEADERSHIP | How to make your ugly (business) baby beautiful. w/ Justin Goodbread

Justin Goodbread, Certified Financial Planner™, Value Growth Advisor, and Exit Planning Advisor, shares insights from Your Baby's Ugly: Maximize the Value of Your Business, or You'll Have Nothing to Sell. Are you creating a business that's attractive to others—or is it a business only a parent could love? Learn what makes a business valuable and the proactive steps you can make to nurture your company for better transferability, more longevity, and a larger appraisal price when you're ready to sell.