Business Owners Radio

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Innovation

103 STRATEGY | How to beat your competition with the right growth strategy.

103 STRATEGY | How to beat your competition with the right growth strategy.

Hosts Shye Gilad and Craig Moen discuss "Jobs-to-be-Done" theory, and break down the components of the growth strategy matrix from Anthony Ulwick's Jobs to be Done: Theory to Practice.  Gain a new perspective on how to think about and prioritize customer needs, and learn how to categorize, understand, and employ the five strategies that drive growth in any industry.  

86 STRATEGY | How to develop your next great product w/Filip Valica.

86 STRATEGY | How to develop your next great product w/Filip Valica.

Filip Valica, Founder of The Product Startup, shares critical insights from his step-by-step blueprint, designed to help you bring new ideas to market. Learn how to build your products and brands to add revenue or improve customer retention in your business, and avoid the common mistakes people make when launching new products.

67 STRATEGY | How to crack the code of sustainable growth. w/Leonard Sherman.

67 STRATEGY | How to crack the code of sustainable growth. w/Leonard Sherman.

Leonard Sherman, Executive in Residence and Adjunct Professor at Columbia Business School, shares insights from his book: If You’re in a Dogfight, Become a Cat! Strategies for Long-Term Growth.  Find out why so few companies sustain market leadership, and learn what you can do to keep your business ahead of the pack.